Resources

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Discover helpful sales tricks and tips throughout our content library below

Sales Consulting for Your Business

Understanding Sales Consulting Services Alright, I want you to take 10 seconds and think of one skill in your life...

How to Build a Sales Playbook: Step-by-Step 2022 Guide

How to Build a Sales Playbook Without a cohesive sales playbook, you’re sending your sales team out onto the field...

Driving Adoption of Best Practices, Not Just Providing Sales Training

Your newest batch of hires has just finished their sales training. They’ve done the research, and they’ve looked through every...

Sales Tactics – How to Learn/Use and Implement the Right Ones for You?

It can be easy to think that you can do everything yourself. You don’t need to stop and ask for...

How Often Should I Update My Sales Process?

A struggling sales process is like a boat with a leak. It’s slowly impacting you and your team, but unless...

4 Signs Your Sales Goals Need to Change

We’ve all seen the movies where drill sergeants will say “jump,” and the platoon of new recruits ask “how high?”...

Buyer Persona: 5 Reasons Yours Might Be Flawed

Your new hot-shot sales rep says he did all of his research and memorized your buyer persona. He sits down...

Metrics and Reporting – What to Look For, and How to Track the Right Things

What's stopping your company from growing? It’s not an easy question to answer for anyone. There’s no all-seeing guru that...

5 Questions to Ask Yourself When Building a Sales Process

Whether you’ve been playing it by ear, or you’re just looking to build a new sales process from the ground...

Ideal Customer Profile vs. Buyer Persona: What’s the Difference?

Do you enjoy talking to brick walls? I know the acoustics can be “rustic,” but it starts to feel like...

6 Sales Best Practices Your Team Should Be Following

Defining “best practices” for sales can be a slippery slope. On one hand, there are proven strategies that help sales...

5 Mistakes to Avoid When Setting Sales Goals

If you’re a huge procrastinator, sales is the wrong field for you. Sure, we all put off doing work, but...

How to Create a Killer Buyer Persona in 5 Steps

If I gave you a list of ten people from completely different walks of life and asked you to pick...

Sales Enablement: 7 Pivotal KPIs You Need to Be Tracking

No one can be perfect at sales. Trust me, I’ve tried. Between personability, strategy, and sales success, there are always...

6 Ways to Reduce Turnover in Your Sales Team

It can be frustrating to pour time and money into new sales reps, just for them to ditch you within...

5 Reasons You’re Losing Sales, and How to Close Them Instead

“No thank you,” is a simple three-word sentence, but those three words are all that it takes to make a...

The Top 5 Things Your Customers Care About More Than Price

It’s a pretty cold take, but someone needs to say it: it doesn’t matter how great your “Limited Time, Apply...

9 Phrases to Delete from Your Sales Pitch (& What to Say Instead)

You only get one shot to make your sales pitch a home run.  If you lose your client’s attention along...

6 Tips to Make Your Proposals More Effective

If there was a way to give every proposal you send out a 100% success rate, we would have been...

How to Build a Flawless Sales Tech Stack in 7 Steps

You wouldn’t give a Major League Baseball player a wiffle ball bat when they come up to the plate. So...

5 Benefits of Hiring a Fractional Sales Leader

Let’s face it: you don’t know enough about sales.  I don’t mean just you personally, either. Nobody knows enough about...

Why Salespeople Need to Stop Saying “Always Be Closing” Now

You’re just on the cusp of turning a prospect into a customer. This client has been dragging their feet for...

How Chick-fil-A Makes You a Sales Expert

One of the biggest obstacles you need to understand and overcome in sales is, the Change Curve. I know what...

How Should You Compensate Your Sales Team?

It’s been three years since the successful launch of your business. During that time, your friends and previous co-workers that...

This Sales Technique Can Help You Hit—and Surpass—Monthly Sales Goals

“Roll” is a musical term that describes the basic picking pattern that follows an eighth-note arpeggio. A basic roll requires...

Lately Case Study

Background Lately is an AI-driven SaaS marketing company that shifts social media content creation into overdrive. By utilizing machine learning,...

How a Studio Session Helped Me Create a Sales Formula

Life really does imitate art—or at least my life as an artist has run parallel to my professional sales and...

Want to Master Sales? Look to Jazz for Inspiration

When I think about explaining how to master sales, I think back to a music teacher who used the most...

I Started Working in Business for the Lunches

I often think about how I got my start in sales. I’ll never forget my first job when I was...

“  Working with Taylor was great. He brings so much passion and positivity to his work everyday, despite the surrounding pressures. He leads by example with his team and its an impressive example that he sets.  â€ť

Michael Vespa, Vice President at TDR Technology Solutions